Paid media
Search, social and programmatic, structured around incremental revenue rather than platform-reported ROAS.
- Account restructure and budget allocation
- Creative testing frameworks
- Landing page and funnel CRO
Every channel that brings a customer in, run by one team.
We don't sell channels separately. Paid, partner, organic and retention share one attribution model, one experiment calendar and one owner, because that's the only way the numbers reconcile.
Affiliate marketing
Programmes built and run end-to-end — recruitment, commercials, fraud controls and payouts. Our strongest historical channel.
- Publisher and network recruitment
- Commission design and tiering
- Attribution and fraud monitoring
Influencer marketing
Creator partnerships measured to sale, not to reach. Sourcing, negotiation, briefing and usage rights included.
- Creator sourcing and vetting
- Barter and paid campaign management
- Whitelisting and content reuse
SEO & content
Technical fixes, topical authority and content that ranks — the channel that keeps paying after you stop spending.
- Technical and on-page audits
- Content strategy and production
- Link acquisition and PR
Retention & lifecycle
Email, push and referral programmes that work the customers you already paid for. Usually the cheapest growth available.
- Onboarding and reactivation flows
- Deliverability and list health
- Referral and loyalty mechanics
Marketplace operations
Amazon, Flipkart and quick-commerce listings run properly — catalogue, ads, inventory and review management.
- Listing and catalogue optimisation
- Marketplace ad management
- Promotions and review programmes
Services get better when the plumbing is automated
A campaign that generates 400 leads is worth nothing if 300 sit unqualified for two days. That's why the automation engine isn't a separate product — it's what makes the marketing work.
See the automation engine →
Lead in from a paid campaign
Captured, enriched, scored — under a minute.
Routed to the right owner
With context, not just a name and a number.
Back into the channel model
So next week's budget goes where revenue came from.
Not sure which channel to fix first?
That's what the audit is for. Two weeks, no spend commitment.